Category: marketing

Marketing is everything that is done before the sale. And, it may (or may not) include directly causing the sale, which is quite often the case with websites.

Whether your website is designed to generate sales or leads, marketing skills are critical to your success. Perhaps more than you know now.

Entrepreneurs without marketing skills fail to make ads pay. And, as a result, they struggle or fail.

Those with the skills, have ad campaigns that work and, as a result, they businesses flourish.

What would you prefer? To struggle or to flourish?

Success or struggle?

All of this comes down to knowing the ins and outs of marketing. And, this it a topic that I train entrepreneurs on.

If you read The Free Cheese Secret™ you will dramatically reduce the time it takes, in trial and error, to learn how to succeed. And, you will be able to begin the mastery of the most important aspect of marketing; the back-end.

Before I knew about the back-end, my ads never produced much in the way of profit. Now — because of the back-end — my ads make a small fortune.

Before I learned how to write eye-popping headlines, my web pages did not rank. And, all of this, plus more, are skills of which I speak.

Eye-popping headlines, the back-end, digital product creation  and more all came from making enough money to afford to continue to work on how to market my business and myself.

This topic and its mastery, will allow you that and more. If you begin with the book and follow the direction of those who went before you, most of which you will learn at this site.